FABRIQ MULTI-ROOM SPEAKERS - BRANDING
Background: FABRIQ is a bluetooth and wifi enabled smart speaker with Amazon’s Alexa voice service built right into a small and stylish design featuring a distinctive Fabric wrapped enclosure.
Challenge: We had to educate the consumer on the benefits of using a wifi enabled smart speaker and how it can change their lives and why FABRIQ is the answer.
Solution: FABRIQ needed a complete roll out to be done, from packaging to website to app as well as retail displays and info sheets. Designing the complete program had many people involved but has proven to be a task worth the work we put in.
Responsibilities: Art Direction, Graphic Design, Web Design, UI UX